DemarcLabs

Privacy policy

Last updated October 8, 2026

This policy explains what DemarcLabs collects when you use app.demarclabs.com, why, and who else sees it. We keep it short on purpose.

What we collect

How we use it

We do not sell your data. We do not use an advisor’s client information to market to those clients. We do not use your data to train AI models.

Who else sees it

We rely on a small number of providers that process data on our behalf, each under its own privacy and security terms:

Within the Service, your workspace is visible to your own team, to the advisor firm your company has chosen, and to DemarcLabs support staff. Carriers and other providers are not users of the Service and see nothing unless you share it with them.

Cookies

We use one cookie to keep you signed in. We do not use advertising or cross-site tracking cookies.

Keeping it safe

Data is encrypted in transit and at rest. Access between companies is enforced in the database itself, not only in the application. Staff access is read-only and recorded.

How long we keep it

For as long as your workspace exists. When you ask us to delete it, we remove it within 30 days, except for billing records we must keep for tax purposes and backups, which age out on their own schedule.

Your choices

Changes

If we change this policy in a way that matters, we will email account admins before the change takes effect.

Questions? Email hello@demarclabs.com. See also our terms of service and privacy policy.